![]() ![]() After pulling in $34.5 million on its third weekend, Rise of Skywalker went from owning the fifth-worst second-weekend drop in the $100 Million Losers Club to sporting the third-worst third-weekend drop- an insane 81% decline from opening weekend. Weekend 3īelieve it or not, things got worse from there. That ranked as the fifth-worst drop of anybody in the club, with The Last Jedi ranking first (and that’s only because we don’t include the fourth day of the holiday weekend).Īt the end of the second weekend, Rise of Skywalker’s domestic gross stood at $362.2 million, while The Last Jedi’s came in at $395.6 million and The Force Awakens’ at $540.1 million. Sure enough, though, the latest Disney project defied all expectations and only pulled in $105 million less with $72.4 million-a massive 59.2% drop. In fact, of all the club members, only Iron Man 3 had earned less than Rise of Skywalker’s $177.4 three-day opening. Of course Avengers: Endgame is going to earn significantly less on Weekend 2 after a $357.1 million opening, right?īut Rise of Skywalker’s opening weekend came nowhere near that figure. ![]() To join the club, a film must earn $100 million less on its second weekend than it does opening weekend. Heading into the second weekend, a scary thought popped into this Star Wars fan’s head: could Rise of Skywalker join the $100 Million Losers Club?īefore Weekend 2, there were only ten members in this club. The anticipation surrounding the first Star Wars movie in 10 years simply wasn’t comparable to Rise of Skywalker’s debut. ![]() If you need proof, look no further than the $70 million gap between Rise of Skywalker and The Force Awakens. Now Star Wars have become ubiquitous, commonplace, a yearly event (and that doesn’t include TV projects like The Mandalorian). I’m speaking to the fact that Star Wars used to be a special event, an adventure you had to wait years to experience. There are plenty of reasons Rise of Skywalker dipped so far down from the first two Star Wars sequels on opening weekend, but the simplest theory is this: the franchise is no longer special.Īnd I’m not talking about quality-I thought Rise of Skywalker was an awesome movie. Rise of Skywalker also opened in nearly 1,300 more theaters than The Phantom Menace, which would eventually earn over $800 million after inflation ( Rise of Skywalker won’t come anywhere near that figure). ![]()
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